Hey everybody. I've got some big news. You might have seen it on the FINDer's FB page, but I'm teaming up with Kristen Kalp and doing FIND 2.0 but this time around it is all about BUSINESS.
Your pricing structure, sales techniques, marketing methods and customer service skills make every bit as much difference to your bottom line as the images you create. It's business time.
FIND: Business Edition is a two-day intensive business workshop designed to get your business booming using straight-up practical techniques from Jonathan Canlas and Kristen Kalp. It takes place in Portland, Oregon on June 20 & 21, with a welcome dinner on June 19.
FIND: Business Edition includes daily presentations (Kristen prefers the term 'knowledge explosions,' but Jon just shakes his head) by both Jon and Kristen.
Here's a peek at what we'll cover:
Determining Costs + Pricing for Profit
Pricing Pitfalls that Leave Thousands on the Table
Simple Techniques for Doubling Your Average Sale
Your Guide to Attracting & Booking the Right Clients
Pajama Profits: How Jon Sold $363,280 Worth of Prints Using Online Galleries
The Obvious Choice: How to Sell Lots More of Your Favorite Package or Product
The Marketing Activities Jon Loves Most (Every Day He's Hustlin, Hustlin...)
Crafting Exceptional Client Experiences
Of course, your FIND: Business fee doesn't ONLY include knowledge (explosions). You'll receive goodies before, during, and after your time in Portland. Goodies like...
Candid answers to any Q's you can dream up for Q&A
Suggestions just for your biz from Jon & Kristen in real time – we call this The Hot Seat
A SIGNED copy of Film is Not Dead: A Digital Photographer's Guide to Shooting Film hardcover book
A copy of Twenty Bucks or Less, Kristen's guide to selling more portraits with a less-than-$20-investment
The 'Business Time' kit full of surprises upon your arrival
Welcome dinner to get your meet & greet happening on June 19th
Breakfast, lunch, and snacks on June 20th & 21st
Closing brouhaha dinner & karaoke on June 21st
FIND: Business rings in at $2,000. A $500 non-refundable retainer is required to reserve your spot, with the balance due on May 15, 2012. Please note that all payments are non-refundable – if you must cancel, you must find someone to take your spot.
To reserve now, go here :
SIGN ME UP FOR FIND 2.0 BUSINESS
NOTE, we are limiting this to 15 spots. If you are wondering about accommodations, we are renting a HUGE house where everyone will stay. Accommodations are not included, but it will be INSANELY cheap to stay at the house ($50 a night).
Drop me a line if you have any questions via jonathan@jonathancanlasphotography.com and hopefully, we'll see you in Portland!
Who's Kristen Kalp, again?
She's the author of the Brand Camp blog, as well as the co-author of Jon's real-life hardcover book.
A few insights, direct questions, acknowledgements,and (frankly) shoves from Kristen regarding Jon's business resulted in six-figure changes to his bottom line. While she's embraced her love of writing and is no longer shooting professionally, her spot-on business insights are strong enough to make her the first co-teacher accepted into the FIND family circle.
Tell me more about Jon's business, please? Is he one of those dudes who teaches more than he works?
With an average wedding sale of $8,244.84 and an average portrait sale of $1,498.69, Jon keeps proving his hustle is as big as his passion for film. Factor a few commercial gigs into those numbers – one rang in at $28,300 – and you can see why his business prowess is a force to be reckoned with. (He still says he's over-rated.)
How many weddings did he shoot last year? Like, 2?
Eighteen, my friend. Plus 26 portrait sessions all over the globe. He's a world-traveling, actively-working photographer.
Hopefully, we'll see you in Portland!!!
Mar 7, 2012
FIND Business Workshop w/ Kristen Kalp June 20th & 21st - Portland, OR
Subscribe to:
Post Comments (Atom)
1 comment:
nice blog!
Miami Kia
Post a Comment